Sample catalogue preview. Our first collection is being photographed. Say hello

Rooted in Amroha

Sleepwear with a hometown heart.

Night suits and kaftans in soft, breathable cotton, hand-picked by one powerful, independent and very jolly woman who takes your sleep as seriously as her own. Kurta sets and sarees will join the rack later; comfort goes first.

Woman reading a book in an emerald green night suit on a dark green sofa

Fresh off the rack

Most loved at the house

View the full shop

You are browsing sample listings with representative stock photos while our first collection is photographed and priced.

Roma Abbas laughing in the rain under a blue umbrella, a Lucknow clock tower behind her

The woman of the house

Run entirely by Roma Abbas.

This is not a faceless label. House of Amroha belongs to Roma Abbas: the woman who has dressed our family's weddings for as long as anyone can remember, fought cancer for years and won, and then, in her fifties, decided her famous eye for clothes deserved a shop of its own. When you order, she is the one who replies.

Read her story

No checkout forms, just people

How ordering works

1

Browse and fill your bag

Pick your pieces and sizes anywhere on the site. Your bag waits for you.

2

Send it on WhatsApp

One tap sends your bag as a message. A human, usually the boss herself, confirms availability and delivery time.

3

Pay your way

UPI or bank transfer once confirmed, or ask about cash on delivery. Shipping across India.

“I only send out what I would happily wear myself. And I have excellent taste.”

Roma Abbas: founder, owner and final word

Good questions

Asked often, answered honestly

How do I pay?

After you send your bag on WhatsApp and we confirm your pieces, you pay by UPI or bank transfer. Cash on delivery may be possible for your pincode; just ask in the chat. We never ask for card numbers or OTPs.

How long does delivery take?

We ship across India from Lucknow. Exact dispatch and delivery times are being finalised for launch; the current word is on our policies page, and we will always tell you honestly in the chat before you pay.

What if the size does not fit?

Sizes happen, and we sort them out. Message us on WhatsApp and we will arrange an exchange; the fine print lives on the policies page.

Are these photos the real pieces?

Not yet. You are browsing sample listings with representative stock photos while our first collection is photographed and priced. Every listing says so right on the page; we do not pass samples off as the real thing.

Ships across India

From Lucknow to your doorstep, wherever that is.

Order on WhatsApp

A human replies. Usually the boss herself.

Honest exchanges

Sizes happen. We swap them without drama.